Hollycraft Jewelry was made by Hollywood Jewelry Manufacturing Company. The company was founded by cousins Joseph Chobajian and Jack Hazard. They were located in New York City and manufactured jewelry from 1948 through 1971 under their own brand as well as producing some pieces for other companies include Weiss and Pakula.
Hollycraft is a popular collectible and pieces can be found in the secondary market. Hollycraft is often recognizable at a glance because of the company's signature use of small, often pastel, rhinestones set in antique gold tone metal. These elements are seen in a great number of Hollycraft designs. The stones were usually glued in place, rather than prong-set, so buyer's should look for pieces with all stones present as glued stones can easily fall from place.
In addition to the use of small, pastel stones, Hollycraft was famous for making Christmas jewelry. Hollycraft trees are favored by collectors.
During the 1950s and into the 1960s, Hollycraft dated each piece of jewelry on the reverse. This makes Hollycraft one of the easiest brands to date.
HOLLYCRAFT SIGNATURE LOOK
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